Paknad about information economics (IBM IOD interview)

Deidre Paknad, director of ILMG (IBM) and heading CGOC (www.cgoc.com) is explaining why we need strategies and programs to measure the value of information assets within an enterprise. If information is really considered as a corporate asset infrastructure and content must be allocated to value. It's not something unknowable but when risk and cost even exceed value firms should think about these assets and establish procedures to operationalize measurement and value creation.

- Info Economics: https://www.youtube.com/watch?v=07PwPL41dyo

related core messages of CGOC:

- Defensible disposal / disposition: http://www.youtube.com/watch?feature=player_embedded&v=3taZkYtSGr0#!

- Moving beyond people glue and silos: http://www.youtube.com/watch?feature=player_embedded&v=NntUabH6E4I

- Modern retention enablement: http://www.youtube.com/watch?feature=player_embedded&v=SFqwkDWRvlE

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